Introducing Echo, The Future-First Approach To Growth Planning

Define a vision of your fiercest future competitor, complete with a proactive plan of attack.

Prepare for the Competitor You Won’t See Coming

In a market rife with disruption, from start-ups upending incumbents to major players redefining long-standing industry lines, traditional growth strategies are drastically shortsighted. New world strategy requires diverse expertise – growth, innovations, digital – working in unison.

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Catalyze Action Around a Common Enemy

Echo is a future-first growth strategy that creates a comprehensive vision of your competitor-of-the-future. We bring this credible threat to life by defining its products and services, business model, organizational structure, and technologies, providing your company a common enemy to rally against.


Build a Better Plan for the Future

The Echo process defines a competitor that is not shackled to current market realities, and envisions a future not limited by your company’s existing business or political constraints. Ultimately, we arm you to compete with this vision. We create a future state for your company, complete with a strategic plan of attack.


frog, part of Capgemini Invent is a global design and innovation firm. We transform businesses at scale by creating systems of brand, product and service that deliver a distinctly better experience. We strive to touch hearts and move markets. Our passion is to transform ideas into realities. We partner with clients to anticipate the future, evolve organizations and advance the human experience.

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