Executive Strategy Director, Head of Strategy, frog Mexico
Belén excels in navigating complex challenges, uncovering opportunities, and guiding teams toward innovative solutions. Her curious nature drove her to experiment with testing and prototyping as a critical step in the creation and launch of breakthrough products, services, and ventures. She has been leading the Strategy team at the Mexico City studio since 2020.
Belén excels in navigating complex challenges, uncovering opportunities, and guiding teams toward innovative solutions. Her curious nature drove her to experiment with testing and prototyping as a critical step in the creation and launch of breakthrough products, services, and ventures. She has been leading the Strategy team at the Mexico City studio since 2020.
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