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A new brand and web platform for accelerating offshore wind in Norway

Understanding Offshore Wind with Havvind

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Making the invisible visible

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Havvind faced the significant challenge of increasing its visibility while establishing itself as a credible and authoritative leader in the highly competitive offshore wind energy sector.

Establishing credibility

Challenge

frog helped Havvind develop a comprehensive strategy for the National Competence Centre for Offshore Wind (NKH). This laid the foundation for describing the brand and defining its objectives.

Streamlining strategy

Solution

The NKH project informed the actualization of the Havvind brand, including a new strategic identity and website, ensuring a cohesive and impactful presence in the offshore wind energy sector.

Defining the brand and online presence

Outcome

Project highlights

Elevating offshore wind

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From relative obscurity, the combination of awareness-raising activities, comprehensive content and a well-crafted brand toolbox enabled Havvind.no to make a significant impact since its launch.

Stakeholders on CxO-level reached

800+

Havvind.no is ideal for professionals, journalists and the general public seeking the latest facts and knowledge-based articles on fiscal and environmental news on the offshore wind industry and policies.

Science-based offshore wind articles

50+ 

Everyone worked in unison. A lean team of visual designers and UX worked well with a young team of developers and the client to make a new brand and web platform for accelerating offshore wind in Norway.

Weeks from obscurity to a household name

Client Outcomes

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Our work already contributed to several ESG goals

Our Work Makes a Difference

Today, the platform provides professionals, journalists, and the general public with everything they need to know about the offshore wind industry and all its related policies.

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From unknown to essential

Grounding the Made of Air Brand

Helping People Find the Best of Helsinki

How foresight helped a pioneering team shape the future of humanitarian data

Shaping Data-Driven Humanitarian Futures

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Shaping new futures

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The pioneering data team was successful and well regarded with partners but needed to look more broadly at potential opportunities and better leverage emerging tech. They needed to see around corners.

Data-driven humanitarianism

Our strategic foresight methodology mapped drivers of change in humanitarian data, informing four distinct scenarios set in 2035. Alongside three-horizon based ideation, the drivers developed the future strategy and organization design recommendations.

Shaping future scenarios

The Centre turned the strategy into a plan that expanded its work into new opportunity areas and added capabilities around data science, foresight and user research.

Future-proof strategy

Strategy beyond the obvious

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Executing a five-phase process 

The frog approach

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Following our collaboration, the Centre attracted new partners in its mission to increase the use and impact of data in the humanitarian sector.

product-design

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Rewriting the future

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Fostering Virtual Collaboration for A Global Conference - UNICEF

Revolutionizing Disaster Relief - UN OCHA

Building and launching an all-encompassing, best-in-class banking super-app

Designing an Award-Winning Banking and Investment Experience

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Empowering customers' investments and savings

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Odeabank wanted a mobile app that incentivized user engagement and met new customer behaviors. But the app needed to avoid negatively impacting accessibility and seamlessness. The app also needed to serve designers and act as a guide to developers and brand managers. The challenge was to integrate multiple features (banking, wealth, investments, loyalty) in one super-app.

Incentivizing simplicity

Regular, collaborative validation sessions with prospects and clients prioritized customer needs. An atomic and modular approach ensures scalability and flexibility. A scalable DLS for the future. A pre-login engagement feature enables user interaction without signing up. Seamless onboarding and access to jargon-free info enhance user experiences. 

Setting the right balance

We created the Odea App with scalable components that are compatible with the React Native framework–making a consistent experience across touchpoints. Its minimalistic aesthetic, in the brand’s palette, is alluring and developmentally effortless. This is paired with a dark mode. This super-app puts the customer first and responds to emerging banking habits.

An app for every occasion

Project Highlights

The mission 

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frog and Odeabank received recognition from such esteemed organizations as the iF Design Award committee.

	Global		EN
	France		FR
	China		CN

	Global		EN
	France		FR
	China		CN