If you’ve ever wondered how you can structure your organization for rapid growth and peak impact, frog launched the course Learning Design Thinking: Venture Design with you in mind.
Venture design is a lean take on human-centered design, optimized for the creation of new businesses—building them rapidly and efficiently from zero to launch. In partnership with LinkedIn Learning, frog has built an online course that helps uncover the advantages that this approach brings to entrepreneurial efforts in both startups and major multinationals. The course has received over 100,000 views and has helped viewers understand how to use the tools of design to help prioritize progress over process in their entrepreneurial efforts.
This intermediate-level course is taught by Ethan Imboden, VP of Creative and Head of Venture Design at frog. Imboden highlights the hallmarks of ventures design as “the accelerated time to market for the new venture, the broad scope of work spanning from foundational strategy through the design of multiple touch points across the product ecosystem, and the choice to launch fast, learn in the wild and iterate forward from there.”
Along with exploring the principles that make up venture design, Imboden’s course taps into the challenges facing entrepreneurs, including designing for impact, defending autonomy, and driving continuous engagement.
This course uses real-world case studies from frog’s work with both early-stage companies and Fortune 500 leaders to outline a framework for understanding where to focus innovation efforts and how to structure these efforts for the highest likelihood of success. The course focuses on the following areas:
This course on venture design was made by frog for subscription-based service LinkedIn Learning. If you are not already a member, free month-long trials are available. Simply visit the course Design Thinking: Venture Design to watch previews or find out more details on how you can sign up and start learning today.