Marketing Services & Operations - Senior Director

Why Join frog?

Since June 2021, frog is part of Capgemini Invent. frog partners with customer-centric enterprises to drive sustainable growth, by building and orchestrating experiences at scale, while harnessing the power of data and technology.  We’re inventing the future of customer experiences by delivering market-defining business models, products, services, brand engagements and communications.

Joining frog means you’ll be joining the “pond,” a global network of studios, each with a thriving in-person and vibrant virtual culture. frogs are curious, collaborative, and courageous, united by our passion for improving the human experience across our areas of expertise, while each bringing our unique and diverse skills and experiences to the table. We draw on our global reach and local knowledge to solve complex problems and create innovative, sustainable solutions that touch hearts and move markets. frogs prize humour, positivity, and community just as highly as performance and outcomes. Our culture is open, flexible, inclusive, and engaging. Working at frog means being empowered to meet the moment, and Make Your Mark on every project, in your studio, your community—and the world at large.

What you will be doing

We are seeking to grow our Customer Transformation consulting practice by hiring a dynamic Marketing Services and Operations Senior Director to help us lead and accelerate the growth of Marketing Operations enabled transformation. The individual we are looking for must have a sound understanding of Marketing Strategy & Technology with a proven ability to shape, sell and deliver marketing operations programmes of work at scale, for tier one clients.

You should have some of the following experience:

• Degree educated or equivalent.
• Significant experience in leading marketing service outsourcing programmes
• Experience in working with multi-regional teams & global business lines within a matric organisation.
• You must have broad Marketing Technology knowledge meaning you’re capable of shaping, selling and delivering Marketing Technology solutions to clients.

• You have an understanding of AI and Agentic AI tools and how these advances enable the acceleration of marketing services.
• You understand how to turn a set of business objectives into capabilities and map those capabilities to technical solutions.
• You have advisory/transformation experience relevant to MarTech.
• You have a proven track record of selling multifaceted scaled Marketing programmes of work, across Strategy, Technology and Operations.

• You are competent in at least one, preferably multiple sectors holding tangible relationships at a CXO level.
• You have experience developing: Marketing shared services, workflow automation, agentic ecosystem builds, global business services operating models, digital twins, cloud computing.

An overview of the role

This role is an exciting blend of management consulting skills, mixed with Marketing Technology, Strategy and Operations.

• You will be a key leader and responsible for growing our high-performing Marketing services team, nurturing top talent and developing strong client relationships.
• You will lead multiple, and often concurrent marketing bids.
• You confidently shape attractive commercial propositions and proposals, often responsible for the scope, budget and resources of the project as well as the expectations and satisfaction of the clients.
• You will lead, manage and deliver on multiple marketing/sector related projects.

• You will identify and pursue new business opportunities, developing proposals and leading pitches for Marketing Services and Martech related work.
• You will collaborate with other senior leaders and experts across frog, Capgemini Invent and wider Capgemini, as well as with externals partners and vendors, to create and implement cutting edge solutions for our clients.
• You will advise tier-one organisations at the cutting edge of the industry, delivering and embedding Marketing Services and Martech capabilities alongside supporting processes, operating models, and governance frameworks.
• You will analyse and optimize clients’ Marketing Services and Martech stacks, identifying inefficiencies and designing solutions to enhance marketing operations and maximize ROI.

• You will provide objective insights into the strengths and weaknesses of products, tools, and approaches within the Marketing Services and Martech space.
• You will ensure you and your team remain informed of best practices, emerging technology trends, and innovations in digital media, data integration, data platforms, marketing automation, digital asset management, content management, and social media.
• You will help organisations unlock the potential of AI and Agentic AI by defining pilots, scaling approaches, and embedding AI into their marketing practices.
• You will have industry experience in one or of more of: Financial Services, Consumer Products, Retail, Technology, Utilities, Telco, Public Sector.

As part of your role you will also have the opportunity to contribute to the business and your own personal growth, through activities that form part of the following categories:

• Business Development – Leading/contributing to proposals, RFPs, bids, proposition development, client pitch contribution, client hosting at events.
• Internal contribution – Campaign development, internal think-tanks, whitepapers, practice development (operations, recruitment, team events & activities), offering development.
• Learning & development – Training to support your career development and the skills demand within the company, certifications etc.

What we look for

A good fit for this role will bring many of the skills, experience, and attributes below

• Strategic Leader - Capable of managing high-performing teams while delivering impactful approaches that drive measurable results for our clients
• Pragmatic problem-solver – Focuses on finding practical solutions and reducing complexity to drive results.
• Proactive and flexible – Adopts a hands-on approach to solving problems and adjusts to shifting priorities with ease.

• Collaborative team player – Builds strong relationships and works effectively across diverse stakeholders.
• Excellent interpersonal skills – Builds trust and fosters strong connections with colleagues, clients, and stakeholders.
• Adaptable and agile – Thrives in dynamic environments and embraces modern, agile ways of working

It would be a bonus if you had:

• Experience working with at least one of these platform providers – Adobe, Google, Salesforce, Microsoft and hyperscalers

frog is a global business with teams working from every corner of the world. To help us process your application, please ensure that your application documents (CV, cover letter, portfolio, etc.) are all in English.

We don’t just believe in inclusion, we actively go out to making it a working reality. Driven by our core values and Inclusive Futures for All campaign, we build environments where you can bring you whole self to work.

We aim to build an environment where employees can enjoy a positive work-life balance. We embed hybrid working in all that we do and make flexible working arrangements the day-to-day reality for our people. All UK employees are eligible to request flexible working arrangements.

Employee wellbeing is vitally important to us as an organisation. We see a healthy and happy workforce a critical component for us to achieve our organisational ambitions. To help support wellbeing we have trained ‘Mental Health Champions’ across each of our business areas. We have also invested in wellbeing apps such as Thrive and Peppy.

CSR:

We’re also focused on using tech to have a positive social impact. So, we’re working to reduce our own carbon footprint and improve everyone’s access to a digital world. It’s something we’re really serious about.  In fact, we were even named as one of the world’s most ethical companies by the Ethisphere Institute for the 10th year.  When you join Capgemini, you’ll join a team that does the right thing.

Whilst you will have London, Manchester or Glasgow as an office base location, you must be fully flexible in terms of assignment location, as these roles may involve periods of time away from home at short notice.

We offer a remuneration package which includes flexible benefits options for you to choose to suit your own personal circumstances and a variable element dependent grade and on company and personal performance.

About Capgemini Invent

Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, cloud and data, combined with its deep industry expertise and partner ecosystem. The Group reported 2023 global revenues of €22.5 billion.

More information is at available at: https://www.capgemini.com/gb-en/service/invent/