SXSW Interactive PanelPicker is now open for voting! Check out all the frog sessions and vote to help get them on stage.

all-the-cool-stuff-we-want-to-share-with-you-at-sxsw-2018-640x360

All-the-Cool-Stuff-We-Want-to-Share-With-You-at-SXSW-2018-640x360

All the Cool Stuff We Want to Share With You at SXSW 2018

<h2 style="text-align: center;"><a href="http://panelpicker.sxsw.com/vote/76553" target="_blank" rel="noopener">Amplifying Your Startup’s Impact Through Story</a></h2>
<p>Bringing a product to life is one thing, getting people excited about it is another. Founders need to inspire people to believe in their company’s potential, whether those people are investors, employees or users. Hosted by frog, a leading design firm, and CrunchFund, a leading early-stage VC firm, this workshop is about taking your awesome product and building a story around it – one that is compelling, believable, and able to amplify the effect that you will have in the world. <a href="http://panelpicker.sxsw.com/vote/76553" target="_blank" rel="noopener">Vote now</a>!</p>
<p><strong>SPEAKERS</strong></p>
<p>Kristin Krajecki, Brand Director, frog</p>
<p>Pat Gallagher, Partner and Co-Founder, CrunchFund</p>
<p>Taylor Hamilton, Principal Film Director, frog</p>


<h2 style="text-align: center;"><a href="http://panelpicker.sxsw.com/vote/73321" target="_blank" rel="noopener">My Air Conditioner: The Authoritarian</a></h2>
<p>Smart devices make our lives more convenient by responding to our desires, but is that really smart? As energy resources dwindle, we must design networked devices to make sustainable decisions for society. In this talk, we will challenge today’s attitudes towards energy consumption and our limited definition of a smart device. We’ll explore how Authoritarian Objects not only respond to human whims but also to information from our infrastructure – moving us away from unlimited energy demand. <a href="http://panelpicker.sxsw.com/vote/73321" target="_blank" rel="noopener">Vote now</a>!</p>
<p><strong>SPEAKERS</strong></p>
<p>Agnes Pyrchla, Senior Strategist, frog</p>
<p>Jon Grossman, Industrial Designer II, frog</p>


<h2 style="text-align: center;"><a href="http://panelpicker.sxsw.com/vote/72163" target="_blank" rel="noopener">Commanding Respect As The Only Woman In The Room</a></h2>
<p>Studies show that women are more likely to be interrupted in meetings. In addition, men are more likely to critique females for coming on too strong in the workplace according to Stanford University’s Clayman Institute for Gender Research. With a combined 32+ years leading Fortune 500 project client and project teams, Alexis and Jona have a pointed perspective on commanding a room. They’ll discuss the strategies, tactics, challenges, and behaviors to put your best foot forward. <a href="http://panelpicker.sxsw.com/vote/72163" target="_blank" rel="noopener">Vote now</a>!</p>
<p><strong>SPEAKERS</strong></p>
<p>Alexis Puchek, Principal Designer, frog</p>
<p>Jona Moore, Executive Technology Director, frog</p>


<h2 style="text-align: center;"><a href="http://panelpicker.sxsw.com/vote/73186" target="_blank" rel="noopener">Artificial Love: Designing for Emotional Intelligence</a></h2>
<p>When our products have the ability to clearly communicate with us through artificial intelligence, the depth of our relationships with them will grow exponentially. In this emergent age of conversational UI, virtual assistants, and autonomous everythings, there is a need to craft the roles these emotionally intelligent AIs play in our lives. This talk will outline an approach to designing AI products that fundamentally redefine our relationship with technology. <a href="http://panelpicker.sxsw.com/vote/73186" target="_blank" rel="noopener">Vote now</a>!</p>
<p><strong>SPEAKER</strong></p>
<p>Seth Snyder, Senior Interaction Designer, frog</p>


<h2 style="text-align: center;"><a href="http://panelpicker.sxsw.com/vote/73996" target="_blank" rel="noopener"><strong>Finding Design in the Criminal Justice System</strong></a></h2>
<p>Prosecutor Kelsey McKay realized that strangulation was not being taken seriously enough by first responders or victims; resulting trauma can cause death days or weeks later. To help convict strangulation perpetrators at trial, McKay created a field investigation tool that resulted in a 36% increase in filed offenses in just one year. This talk will explore how law enforcement agencies can replicate this success, and how designers can apply design research at government-sized scale. <a href="http://panelpicker.sxsw.com/vote/73996" target="_blank" rel="noopener">Vote now</a>!</p>
<p><strong>SPEAKERS</strong></p>
<p>Ryan Menefee, Senior Strategist, frog</p>
<p>Kelsey McKay, Founder, McKay Training &amp; Consulting</p>


<h2 style="text-align: center;"><a href="http://panelpicker.sxsw.com/vote/77120" target="_blank" rel="noopener"><strong>Death and Legacy in the Digital Age</strong></a></h2>
<p>We are hyper aware of how we create, curate, and live with digital versions of ourselves. But what happens to those digital selves in death? We design digital experiences with life in mind. How might we also start designing with the inevitability of death in mind? And with new start-ups holding out the promise of a digital reincarnation, how do we ensure we clearly differentiate between digital life and digital afterlife? <a href="http://panelpicker.sxsw.com/vote/77120" target="_blank" rel="noopener">Vote now</a>!</p>
<p><strong>SPEAKER</strong></p>
<p>Rebecca Blum, Senior Strategist, frog</p>


<h2 style="text-align: center;"><a href="http://panelpicker.sxsw.com/vote/76537" target="_blank" rel="noopener"><strong>Designing Women: Do women innovate differently?</strong></a></h2>
<p>As design thinking expands beyond Stanford and start-ups to corporations and non-profits, we wanted to explore whether women bring a unique approach or perspective to innovation. Many of the most visible pioneers of design thinking have been men yet the approach is rooted in empathy, a trait often associated with women. We’ll talk to female practitioners of design thinking about what strengths women innovators bring to the table and debate whether gender plays a role in innovation at all. <a href="http://panelpicker.sxsw.com/vote/76537" target="_blank" rel="noopener">Vote now</a>!</p>
<p><iframe loading="lazy" title="Service Design in Government: Tools For Designing Better Outcomes With and For The People" width="640" height="360" src="https://www.youtube.com/embed/u7X_1i1Bsvk?feature=oembed" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<p><strong>SPEAKERS</strong></p>
<p>Turi McKinley, Executive Director, frog</p>
<p>Shanti Mathew, Strategy Director, Public Policy Lab</p>
<p>Danielle Merfeld, VP and GM, Niskayuna Technology Center, GE Global Research, General Electric</p>
<p>Ariba Jahan, Director of Innovation, Ad Council</p>


<h2 style="text-align: center;"><a href="http://panelpicker.sxsw.com/vote/76591" target="_blank" rel="noopener"><strong>How Bots Will Build the Businesses of Tomorrow</strong></a></h2>
<p>Intelligent bots that run automated tasks, simulating human decision making and interactions, will soon be improved and coordinated to deliver more of the complex roles in building and running businesses. In a fictional look into the future, we will explore how notable trends from today can plausibly create a the start-up businesses of tomorrow, including bot-based strategy, market exploration, R&amp;D, marketing, sales and finance functions, with minimal human intervention. <a href="http://panelpicker.sxsw.com/vote/76591" target="_blank" rel="noopener">Vote now</a>!</p>
<p><strong>SPEAKER</strong></p>
<p>Toshi Mogi, AVP Strategy, frog</p>


<h2 style="text-align: center;"><a href="http://panelpicker.sxsw.com/vote/72118" target="_blank" rel="noopener">Machines: How To Understand and Talk To Humans</a></h2>
<p>Interacting with humans requires all our technological senses to understand them beyond words and gestures. Computer vision brings awareness of visual cues in facial expressions, body language, and appearance. Natural language understanding helps us get their meaning and intent. Sensing provides context to choreograph our input and output modes. This session explores cognitive services from Microsoft, IBM, Google, and others that drive our need for well-designed interactions with humans. <a href="http://panelpicker.sxsw.com/vote/72118" target="_blank" rel="noopener">Vote now</a>!</p>
<p><strong>SPEAKER</strong></p>
<p>Robert Tuttle, Executive Technology Director, frog</p>


<h2 style="text-align: center;"><a href="http://panelpicker.sxsw.com/vote/79016" target="_blank" rel="noopener">Principles of Sense Augmentation for Shared Care</a></h2>
<p>Healthcare technologies typically focus on supporting the patient. Yet, we know that care is a social process in which caregivers have a central role. If technology could enable caregivers to share a patient’s sensory experience, how might that improve health care? In this talk, we’ll introduce design principles – inspired by the body hacking community’s use of sense augmentation – for enhancing existing healthcare products, as well as designing new products for fostering empathy in shared care. <a href="http://panelpicker.sxsw.com/vote/79016" target="_blank" rel="noopener">Vote now</a>!</p>
<p><strong>SPEAKERS</strong></p>
<p>Eryn Whitworth, Social Science Research Associate, U. of Texas at Austin</p>
<p>Fabiola Einhorn, Interaction Designer, frog</p>


<h2 style="text-align: center;"><a href="http://panelpicker.sxsw.com/vote/79603" target="_blank" rel="noopener">Relationship Design and the role of Commitment</a></h2>
<p>In today’s disruptive, rapidly changing marketplace, customer loyalty is arguably more important than any other strategic imperative. And, depending on the industry, just meeting expectations is likely not enough to keep customers coming back. The organizations who will emerge as leaders are those who commit to their customers and design experiences aligned with the core principles of meaningful relationships. <a href="http://panelpicker.sxsw.com/vote/79603" target="_blank" rel="noopener">Vote now</a>!</p>
<p><strong>SPEAKER</strong></p>
<p>Geoffrey Schwartz, Strategy Director, frog</p>


<h2 style="text-align: center;"><a href="http://panelpicker.sxsw.com/vote/73804" target="_blank" rel="noopener"><strong>Interface In Our Ears</strong></a></h2>
<p>Since the early 1980s, human computer interaction has primarily been facilitated through Graphical User Interfaces (GUIs). However, the combination of screen fatigue, burgeoning artificial intelligence, and technology embedded in everything from cars to homes, is exposing a need for new types of interfaces that extend beyond the visual. This talk will explore the emergence of the AUI (audio user interface), and the role audio might and should play in expressing user experiences. <a href="http://panelpicker.sxsw.com/vote/73804" target="_blank" rel="noopener">Vote now</a>!</p>
<p><strong>SPEAKER</strong></p>
<p>Christine Todorovich, Principal Design Director, frog</p>


<h2 style="text-align: center;"><a href="http://panelpicker.sxsw.com/vote/72426" target="_blank" rel="noopener"><strong>Dirty Little Liars: Why are there Product Failures?</strong></a></h2>
<p>Google Glass and Heinz Purple Squirt Ketchup. How can these products be such market failures? We are swimming in data, yet it’s a fact that over 50% of products fail every year. Why is this happing despite having so much data easily accessible to us? Of course, much of the answer is that humans are messy and unpredictable. How do we cope with unpredictability and find meaningful insight? In this session, we will explore the rise of quant analysis and the fall of qual analysis. Are we better off? <a href="http://panelpicker.sxsw.com/vote/72426" target="_blank" rel="noopener">Vote now</a>!</p>
<p><strong>SPEAKERS</strong></p>
<p>Charles Marcus, Co-founder, Vidlet</p>
<p>Mahin Samandani, Partner, McKinsey and Company</p>
<p>Charlie Burgoyne, Principal Director of Data Science, frog</p>
<p>Tracy Thirion, CEO, Bamboo Worldwide</p>


Nikki Horn

<p>Nikki is frog&#8217;s Senior Marketing and Events Manager.</p>


Author

nikki-horn_bwlores-1-2

Nikki-Horn_bwlores (1)

Summer may be coming to a close, but the SXSW season is just warming up! This week, SXSW Interactive opened their PanelPicker voting system that allows the Internet community to weigh in on the sessions they want to see next March. Several frogs hope to share their thoughts on everything from connected cars and mobile money to wearable drones and user experience design for mental health.

black-zigzag_header

SXSW PanelPicker 2015

<h2>Designing Your Future with the Connected Car</h2>
<p>Presenters: frogs Diny Huang, Cobie Everdell, Michael Robertson, and Remy Labeque</p>
<p>Vehicles continue to grow smarter and more connected. From cars that interact with our homes and cities to driverless cars that chauffeur us wherever we want to go, the next ten years will see a fundamental shift in the way we engage with our cars and the role they play in our lives. Magazines and concept videos are beginning to show what this connected future might look like. But as drivers, passengers, and pedestrians, what does the connected car mean for the way we live? What role will the connected car have in the way that we do our work and care for our families? How will it change the great American road trip? Join frog as we take a user-centered design approach to explore the future of the connected car. In a two-and-a-half-hour workshop, we will discuss the changing relationship we have with cars now, explore the technological changes we might see in the near future, and sketch out a range of concepts and future experiences that the connected car will enable.</p>
<h2>Mobile Money: Designing for Financial Inclusion</h2>
<p>Presenters: frogs Brandon Edwards, Lilian Tse, Gigi Gormley, Venetia Tay</p>
<p>When it comes to branchless banking (“mobile money”) in emerging markets, a core question continues to tug at those in the financial inclusion space: “Why hasn’t mobile banking taken off as mobile phone penetration rates reach up past 90% in the developing world?” “Providing financial services to the 2.5 billion people who are ‘unbanked’ could boost economic growth and opportunity for the world’s poor,” said World Bank Group President Robert B. Zoellick. The answer to this central question is not the technology. The answer is in understanding the mental models people have around money and the quality of the mobile banking user experience. Join members of frog with deep expertise in financial inclusion in emerging markets as they share lessons learned in the field. This panel will cover what human-centered design looks like in emerging markets, highlighting themes seen across rural and urban research, as well as stark differences in how people conceive of and manage their money.</p>
<h2>Wearable Drones: High-flying Fashion</h2>
<p>Presenter: frog Adam Pruden</p>
<p>People around the world continue to use drones in fun and novel ways. Soon, drones will be part of our everyday lives and one of the biggest platforms for innovation. With this in mind, we can begin to imagine how drones will interact with us at a very intimate scale by exploring the concept of wearable drones – that is, drones that land and launch from our bodies. Unlike our stationary smart devices that only support us digitally, drones expand the limitations of the human body and support us by performing physical tasks on our behalf. To accelerate our acceptance of these high-flying fashion drones, we at frog explore innovative forms, functions, and behaviors to design the appropriate experiences between drones and people. Join this presentation for a look at future drones that seamlessly integrate into our lives without getting in the way, create delight instead of fear, and take on personalities that feel more like your friend, coach, or personal assistant.</p>
<h2>The Future of The Data-Driven Workplace</h2>
<p>Presenter: frogs Aaron Moulton and Ahmed Riaz</p>
<p>Technology gives us the ability to unlock data in a variety of contexts. It started with the social graph, the shopping graph, and the location graph. Unlocking data in the workplace is next. Both people and companies have value systems and goals to accomplish in the workplace. Understanding the alignment between personal and organizational goals is something that we are on the verge of developing because of the transparency and power provided by big data. This core conversation will explore the upcoming new workplace experience and the various places where personal data and enterprise data can be overlaid. We will cover the next wave of opportunities for enterprise infrastructure to capture this data and unlock the knowledge hidden in this workplace data by identifying patterns. Additionally, we will look at the opportunities for app developers and technologists to be on the front lines of this fertile frontier.</p>
<h2>Services for Products: When Products Are People</h2>
<p>Presenters: frogs Simone Rebaudengo and Azure Yang</p>
<p>As daily objects rapidly enter the next phase of technological evolution and become “smart,” they will be increasingly designed to adapt, learn our habits, and make good decisions for us. And until now, designers have focused on designing interfaces for people to better communicate with objects. However, the desire for smart objects to be self-driven often results in a user not fully understanding what an object is doing or why – the complexity of the object’s decision-making is hidden behind slick UIs. What if we design interfaces to help people better understand an object’s needs and aspirations? How would this change the way we design? This dual presentation will outline through existing products and research experiments the upcoming role of products as subject of our design process. We’ll present the importance of designing through the lenses of a product to unlock engaging and sometimes awkward experiences.</p>
<h2>The Age of Augmented Humanity</h2>
<p>Presenter: frog Antonio De Pasquale</p>
<p>Technology has helped humanity improve our skills and extend our potential. As technology continues to evolve, so has a new path for human enhancement. We are now hacking our bodies. Google Glass and other forms of wearable technologies are just the first generation of consumer products that extend the self, while the development of systems like powered exoskeletons and bionic limbs and eyes are re-defining the future of medicine and human ability. This talk will explore this future of wearable devices through the lens of User Experience design. As UX designers, how can we approach these new technologies that will require a wider cross-channel strategy for long-term interactions? Connecting the dots of a complex multi-touchpoint experience will require understanding of the new design paradigms of a wearable-first user experience. How can we use design to orchestrate this new level of integration between humans and technology in order to create the best experiences?</p>
<h2>Measuring Madness: UX Design for Mental Health</h2>
<p>Presenter: frog Jennifer Dunnam</p>
<p>Wearable technology and quantified-self applications have provided us with a multitude of tools for understanding behaviors and improving lifestyles. While designers continuously strive to humanize the experience of engaging with technology, the spectrum of human emotion is vast. Within the realm of mental health, there has been little improvement in the tools provided to patients suffering from brain disorders. Affective computing, artificial intelligence, and biometric sensors have the potential to radically change the way people are diagnosed and treated for conditions stemming from mental illness. This talk will examine the world of sensors and software currently available to assess the nuanced signals of human emotion. Using a journey map of mental illness, I’ll outline opportunities for technology to help patients track their physical and emotional activity, communicate their experiences with doctors and family, and build a strategy for long-term management of their conditions.</p>
<h2>“BYOC” With A Pocket Full Of WebSockets</h2>
<p>Presenter: frog Robert Tuttle</p>
<p>The mobile device you have in your pocket, bag, or hand right now has a web browser capable of using HTML5 WebSockets today which can enable high-performance bi-directional communication for real-time multi-user experiences. Every modern smartphone and tablet can then be turned into an ad-hoc personal controller for rich interactivity with the local environment and other devices with nothing more than a local data connection and URL delivering cross-platform markup and code on the fly and an app store nowhere in sight. In this session the presentation space will be transformed into a massive multi-player game room and immersive data visualization tool using only a pop-up private Wi-Fi network and your own mobile devices. Live and in-depth JavaScript code walkthroughs, functional demos, and best practices for using WebSockets in scenarios demanding high performance and scalability will be covered in parallel with the interactive fun for all where BYOD becomes BYOC.</p>


<div class="divider grid-center text-block">
<div class="col-12">
<div class="text-content grid-center ">
<hr />
</div>
</div>
</div>
<div class="divider grid-center ">
<div class="col-12">
<div class="text-content grid-center ">
<p class="b2-alt">Nikki is frog&#8217;s Senior Marketing and Events Manager.</p>
</div>
</div>
</div>


	Global		EN
	France		FR

	Global		EN
	France		FR

Nikki Horn

Featured

SXSW PanelPicker 2015

Articles

Our Studios

Careers