Defining new futures that create sustainable, profitable growth.
Shape a growth strategy by combining visionary creativity with deep analysis
Define and prioritize near- and long-term growth opportunities, along with the specific missions to unlock them
Identify the right strategic partners and opportunities for building, buying or venturing to create new businesses
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As consumer tastes change, technologies evolve and new entrants continue to disrupt markets, investing in more of the same just won’t cut it. For businesses today to survive and thrive, you don’t just need growth—you need to reinvent yourself.
In such circumstances, conventional business strategy falls short because it’s confined to looking at what already exists within fixed industries, categories and boundaries. Where “big strategy” makes choices, creative strategy invents them. You can’t analyze or optimize your way to sustained growth with the tools already on the table. You need to envision what comes next, think creatively about ways to generate and capture value, and execute to build the business of the future.
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The Business Value of Design
Download the full report to learn how to measure design initiatives, five key metrics for the business value of design, and how to grow by design.
At frog we are more than just analyzers and optimizers. We partner with change agents to build the future. We help clients define strategies that enable their companies to achieve growth and create competitive advantage by leveraging creativity, data and analytics.
We start by charting a vision for long-term growth that identifies key opportunities that are truly ownable. Once we determine which opportunities are as sustainable as they are winnable, we take out the guesswork by translating the strategy into a tangible, actionable plan that outlines the steps required to move from ambition to outcomes.
By partnering with frog, you’ll be able to: